Bad Advice, Accessible Advice

Blogging legend Ruben Schade has done it once again. There's far too many people out there who see blogging as marketing or as some kind of passive-income money-maker. Of course, Ruben is in the opposite camp. "The most important thing you can do as a blogger is write." Don't worry about SEO crap or post lengths.

I've been noticing a trend lately: the most searchable items are usually the worst. My most recent experience is with looking up information on how to read when you're someone that doesn't like reading. Every place had the same advice and most of it was obvious or garbage. (As a side note, a post on that subject is currently drafted. Just milling over posting it.)

For another: making "video essays". Perhaps its my fault for searching that way, but nearly everything I found was SEO-optimized, word-vomited crap. I'd rather have someone explain their specific methods instead of telling me to "write a script" and "record with software XYZ". No shit. Why did you choose that font or popup style for this video? What systems do you use to write and organize notes and ideas? What inspires your thumbnails for videos?

Sadly, these questions are normally answered as side notes. In Praise of Shadows said in his comic book video that their covers inspired his thumbnails. WhiteLight admitted that his channel name comes from the game Prototype 2. There's probably more out there, but its past midnight at time of writing and I don't want to look for more.

There's a post that escapes my current searches. But somewhere deep inside it, the author wrote something to the effect of "why shouldn't my website be as un-monetizable as possible?". Whomever they were, they're right. Make content for the joy of it. Not for the money and gout.